Arturo is a successful art gallery owner. He is a charming, sophisticated and unscrupulous man. He owns a gallery in downtown Buenos Aires, a city that fascinates him. Renzo is a grumpy, savage and decadent painter that hates social contact and lives basically in poverty. Despite their differences and constant arguments, they are great friends. Arturo tries to relaunch Renzo's career, but his proposal seems as crazy as it is risky.